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Banality, book publishing and the everyday life of cultural studies

Ohio University, USA, striphas{at}ohio.edu

• This article explores the institutionalization of cultural studies relative to changes taking place in North American universities and the global book publishing industry. Assuming that the publishing industry is a key site in which cultural studies gets negotiated and defined, I ask: what are the politics of publishing cultural studies? I argue that the demands of contemporary university life and current publishing practices potentially lend themselves to a banal and depoliticized, or worse yet a politically retrograde, `global' cultural studies, in which the important work of many scholars working outside the field's Anglophone centers ironically becomes marginalized. I conclude by exploring how those who practice and publish cultural studies might approach publishing projects in a manner more sensitive to the field's own global information flows. •

Key Words: •banality • book publishing industry • cultural studies • everyday life • institutionalization • pedagogy • translation

International Journal of Cultural Studies, Vol. 5, No. 4, 438-460 (2002)
DOI: 10.1177/13678779020050040501


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