This Article Full Text (PDF) References Alert me when this article is cited Alert me if a correction is posted Services Email this article to a friend Similar articles in this journal Alert me to new issues of the journal Add to Saved Citations Download to citation manager Request Permissions Request Reprints Add to My Marked Citations Citing Articles Citing Articles via Google Scholar Google Scholar Articles by Gregg, M. Search for Related Content Social Bookmarking                   What's this?

The importance of being ordinary

University of Queensland, Australia

This article identifies the significance of ‘the ordinary’ in Richard Hoggart’s The Uses of Literacy and notes its distinction from philosophies of ‘the everyday’ that have been ascendant in recent cultural studies theory. It does this in order to oppose the rhetorical use of ordinariness promoted by conservative politicians such as Australian Prime Minister John Howard. Such etymological specificity is argued to be necessary so that cultural studies and other scholars can continue to promote the relationships of empathy in class-segregated societies that Howard’s use of ordinariness strategically lacks.

Key Words: cultural studies • empathy • everyday • John Howard • ordinary • Richard Hoggart

CiteULike    Connotea    Del.icio.us    Digg    Reddit    Technorati    What's this?